The success of a fitness club/gym largely depends on the planning during the set up stage of the project. Proper planning ensures better profitability and ease of management in the future.

The following is a reference checklist for planning a new club opening. It would be a good idea to print this page for reference by clicking print on the top right hand corner of this article:

Business Model finalization along with a business plan
Selection of real estate (Location, size, layout, frontage, rent, ceiling height)
Club interior and layout
Selection of fitness equipment (profile & brand) keeping in mind the layout
Marketing & sales strategy for the pre sales
Execution of  pre sales strategy
Setting of pre sales targets
Setting annual budgets
Making a process manual for staff with club rules, sales techniques, HR policies, operations policies etc.
Setting organization hierarchy
Printing of club stationery for management like letter heads, forms etc.
Printing internal club posters for promotions, rules for members & fitness tips
Finalization of club rates for all services and printing the same
Setting up workout programs that can be used by trainers to train members
Organizing a club opening event
Purchasing a software for internal communication, membership management and sales follow ups – Club management software (fitnessforce :))
Recruitment of staff for the club and management – trainers, nutritionist, receptionist, manager, programmer, floor supervisor, attendants, sales coordinators etc.
Training of staff – induction and process training

If this article on club management & set up system interests you and you need more assistance on the same, please feel free to contact us on This e-mail address is being protected from spambots. You need JavaScript enabled to view it for a consultation. We would be glad to help you make you club a success. http://fitnessforce.in